Clear Night Sky explores themes of digital communications and culture from a variety of sources and points of view and is brought to you by Clear Ink.
The 3D Internet
Submitted by David Burk on Mon, 2006-10-02 14:28.
Internet | metaverse marketing
About three months ago, Steve Nelson, my business partner of 12 years now, and I decided that we would place a rather large bet and commit to growing our practice in "Metaverse Marketing." Our primary interest is in Second Life, and we've been thoroughly impressed with Linden Labs support for us as a developer.
The conversation that I'd like to memorialize here is the one in which we were trying to characterize this opportunity so we could do business planning. "It's like the Internet in 1995!" I exclaimed. And, I do believe that this is one of those wonderful times akin to the first commercial availability of the Internet in which many smart people are beginning to participate, create, and dream. Steve characterized one future of the metaverse as "The 3D Internet."
The more I am talking about this practice with clients and employees, the more I'm coming to see that particular future. Call me crazy, but I am thrilled to be on the cusp of incredible advances that are happening now. Ideas are flying at Clear Ink--and we're having a blast!
More on the 3D Web
Submitted by Steve Nelson on Wed, 2006-10-04 09:21.
I've just begun reading this series on the Brownianemotion blog, but I thought I'd post it as a comment first, then blog about it after I've digested the whole thing:
Avi Bar-Zeev has blogged a series about what the 3D Web might (and might not) be. Having contributed both to Google Earth and Second Life, his point of view is drawn from deep experience.
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